Job security in the world of a freelance webmaster has its ups and downs. One month there may be multiple projects and the next month may be sparse at best. A consistent flow of jobs is the ideal situation. The determined webmaster can follow these steps to promote job stability.
Things You'll Need
Computer with Internet connection
Showcase your freelance job skills on a website of your own. This is a simple way to advertise your services and attract clients from all over the world. Post online resumes and sample work on websites such as "Elance," "Monster" and "Dice."
Publicize your webmaster job skills to family and friends. They can be walking billboards to promote your services.
Promote your business with print materials such as brochures and postcards. Compile a list of addresses for small businesses in your area and send them a promotional mailing. Place your business cards and brochures in local businesses. List your services in the Yellow Pages.
Focus on getting local small business clients. Local business owners are more likely to hire a local webmaster that they can meet with face to face. Positive word-of-mouth feedback from local clients can result in more local freelance jobs. Encourage clients that are satisfied with your work to tell others. Enclose a tell-a-friend promotion with the invoices you send to clients.
Perform the tasks you do best. Contract out services in which you are mediocre. Take this opportunity to network with others that have different skill sets. Create relationships with graphic artists, marketing firms, printers and others. Do a cross-promotion with your network partners.
Attend small business conferences and seminars. Get involved in the local Chamber of Commerce. Get to know those who can use your services in the future. Each person you network with is a potential client that creates another freelance work opportunity.